BrandMaster is continuing to expand their portfolio, this time through an integration to Adobe Creative Cloud, creating a direct connection between Adobe’s tools such as InDesign, Photoshop, Illustrator, Premier and InCopy, and asset management in the BrandMaster DAM platform.
[Oslo, 25th May 2020]
We are continuously working on developing our offerings to create even more streamlined processes for our customers. Our overall goal is to ensure that marketers across the globe has the tools they need to work as efficiently as possible with their brand management. This integration allows for a streamlined marketing and branding process, and fits perfectly with our offerings”, says Karl Fredrik Lund, CEO at BrandMaster.
Allows for even better collaboration between in-house marketing, agencies and designers
Creating a seamless integration between BrandMaster’s DAM application and Adobe Creative Cloud enables the in-house marketing team, agencies and even graphic designers to easily access the relevant digital assets directly from their own creative tools such as Adobe InDesign, without ever having to leave the creative tool they are working in. Enabling more efficient collaboration across borders and home offices, all campaigns and can now be easily created while ensuring brand consistency across any channels.
Collaborate with creativity
The integration has been developed in close cooperation with our technology partner, CI HUB – an innovative, German marketing technology who did a great job in ensuring that the integration will help streamline the marketers everyday work.
The integration to Adobe Creative Cloud will allow over 550.000 users of BrandMaster in 110 countries to leverage this new, easy to use extension to optimize their creative processes. As of now, all BrandMaster assets are available at their fingertips directly in their creative tools in Adobe – anytime, anywhere.
With the new partnership between CI HUB and BrandMaster, clients will feel how easy and efficient working in distributed environments can really be – thus freeing them for what really matters: more creativity and better results for their clients, products and services”, Andreas Michalski, founder and CEO of CI HUB.
Technology that enables efficiency
Complete access to your DAM directly in your Adobe tool improves the creative-making processes. In addition, features such as version tracking and faceted search allows you to do a quick search and easily retrieve the file you are looking for and implementing it directly in your design, without having to worry if it is up to date or on brand.
Keep up business as usual
BrandMaster is committed to helping companies keep up business as usual. Therefore, as an introductory offer, BrandMaster is offering a free 12 month trial of the new Adobe connection for up to 3 users per customer. Use this opportunity to create and share your marketing efforts even more efficiently during these difficult times.
BrandMaster was established in 1998 and has since then grown to become one of Europe’s leading marketing and branding software solution companies. Based on a 100% SaaS enabled delivery model, BrandMaster has created a solid application platform contributing to a “one place for all your brand and marketing”. With offices in Oslo, Stockholm, London, Stuttgart, New York, Tallinn and Zlin (Czech Republic), BrandMaster has 90 employees delivering solutions to over 350 brands and 600 000 users worldwide.
Premier brands such as Mercedes Benz, BMW Nordic, Helly Hansen, Circle K, Bergans, Bridgestone, Careem, Equinor and many more valued customers have for years successfully trusted BrandMaster with their marketing and brand management platform.
About CI HUB – integration partner
CI HUB is a software technology company based in Potsdam and Frankfurt, founded in November 2018 after 1 year of Research and Prototyping by team members that created the leading brand management software iBrams which was used by global companies such as BMW, Daimler, Continental, Fresenius, Estee Lauder, Merck or Apple.
CI HUB uses modern web technologies, data integrations, and user-oriented features to empower easy content integration, collaboration, and fast production processes.